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How to Select a Good Trademark

A trademark is among the most valuable assets a company can have. A strong trademark will set a company apart from the competition. A bad trademark might lead to legal issues and make your marketing activities less effective. The guidelines below can assist you in choosing a good trademark.
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Some recent developments inside the law pertaining to the use of rival terms for search engine marketing are discussed here.
  • 1
    Know Your Purpose

    With regards to how much (or how little) protection trademark law provides for your chosen phrase (or terms), it depends.

  • 2
    Make Sure It’s Unique

    Lawyers who specialise in trademark law can assist in the development of search keywords and in obtaining results of detailed searches.

  • 3
    Know Your Goals

    Plan to franchise or licence your product across the country, you'll need to determine what current trademark rights exist.

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    Differences Between Trademark, Patent, and Copyright

    There are many ways to use intellectual property such as trademarks, patents and copyrights. Trademarks are often used to differentiate one company from the next. So customers know exactly who they’re dealing with, and business owners don’t have to worry about competitors using confusingly similar names as well as logos to their own. There is […]

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    Why You Shouldn’t Get a Trademark

    A trademark provides a lot of protection for your company, but it’s also a time-consuming and costly process. Even without a trademark, a business owner can protect their brand. It can take a long time to register a trademark. The procedure of registering a trademark can be lengthy; the preparation of your application might take […]

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    Difference between Trademarks and Service marks

    Trademarks and service marks are commonly used in the workplace. To distinguish one company’s goods from that of another, a trademark identifies and distinguishes the source of the goods. It is a trademark (or servicemark) that identifies but also differentiates a service provider from a product provider. It is common practise to use the term […]

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